1. The Overwhelmed Business Owner

You signed up for GHL because someone promised "automated growth."

Now your staring at a dashboard full of buttons you don't understand.

They need the platform to work, but you don't have time to watch another video.

2. The Aspiring SaaS Reseller
You bought the dream: resell GoHighLevel, build recurring income. It's a great dream. And GHL is an excellent product.

But you got the free snapshot. It doesn't work. Or maybe it does, but you can't tell. because you don't understand the GHL "meta structure" well enough to understand what it's supposed to do.

Your frustrated because the days are ticking down on your free trial.

3. High-Churn Trial Users

SaaS Resellers - What is your churn rate?

Bad onboarding is killing your clients progress.

They need foundational competence and maybe, just maybe, the GHL tutorials don't do onboarding well.

They are not alone. Most SaaS onboarding is awful, as demonstrated by the nearly 85% free trial churn rate.

They common thread: They all try to onboard the same way.

SaaSy Brainformative is different. Very Different.

This structured learning system does NOT serve:

* GHL professionals who've already mastered the platform.

* People looking for advanced automation strategies. (Or anything advanced or intermediate for that matter) This is a foundations structured learning event on things you will certainly think are just obvious. (They are not but you will think so.)

* Anyone expecting passive video consumption and make no effort. If you don't work this won't.

Yes, this is a presale. Your enrollment today will hold your place in the Founders Cohorts. 

Our marketing strategy is "Just Tell the Truth" so here is some truth.

We have already exceeded our development goals, meaning we are behind in development. Why?

It's called the Planning Fallacy, the term coined by Daniel Kahneman and Amos Tversky that identifies the Novice tendency to underestimate the time required to produce an outcome. This phenomenon is closely related to the Dunning-Kruger effect where people fail to quantify or recognize their own incompetence.

(For those aspiring SaaSprenures, It will always take longer than you think and it ISN’T a reflection on your skill or dedication. You just don't know what you don't know.)

Anyway, SaaSy Brainformative Developers have suffered both, so we are about 2 weeks beyond our original planned timeline.

And since we are still discovering what we don't know it seems presumptuous to give firm dates. Here is how we've decided to clarify our launch schedule detailed in our Terms of Service.

From the FIRST founders purchase - whoever that is and whenever that happens - the clock starts ticking. We have 90 days to provide the self guided learning content. If we fail to deliver we will initiate full refunds. If someone purchases the first seat in February 2026 we have until April to deliver.

This is the worst case scenario, and your guarantee that you will not have to wait in perpetuity.

With this in mind, we have fair confidence that the self directed learning lab will be available in the next couple weeks: TBD February.

***** IMPORTANT *****

The COHORT dates depend the completion rate for the self guided content.

***** IMPORTANT *****

The Self Guided labs are the prerequisite for attending an Insight Cohort. You MUST finish the labs (and demonstrate what you've done) before attending the Insight Cohort.

You can watch the tutorials and read the excercise in two hours +/- but to do the work, that will require 20 to 30 hours (and there is no prize for being fast or first.)

The THINKING is the important part. It is the thinking, and repetition that builds long term memory and WORKFLOW that is important.

And to continue our "Just Tell the Truth" marketing strategy, the kind of thinking/learning we design is hard.

When you finish the lessons you will tired because you will use your prefrontal cortex . . . a LOT.

We recommend taking beaks between lessons. The Spaced Practice helps cement the long term memory.

Therefore as soon as we see that enough people have completed the self paced content (Minimum 10 - Maximum 24) we will start scheduling.

48.

$97 is the lowest price this GHL Minimum Viable System Cohort will ever be.

We will likely address this subject in depth in a video because best practices behind learning design are much more complicated than an FAQ. 

But the short answer is the only way to tell if training helps people learn is to test.  

For those of you who have been in technology development you will recognize the Agile symbol for iterations in our Insight Design workflow. 

This is on purpose because the methodology uses iterations to understand how the training content lands in people's brains. 

We have used this methodology to deliver training across multiple disciplines including: Change management, nurse preceptor training, leadership development, and information technology (to name a few).  We know from experience that our iterations methodology works very well.

Merging cognitive neuroscience and cognitive psychology with the practice of iterative learning development is our secret sauce. 

We understand that some people will not want to be guinea pigs.  But that's okay.

For those who do not mind being test subjects you receive a significant discount.

We have found that our Facilitated Learning Events work best at 2.5 hours with a brief break near the mid point.

Most people are pretty tired by the time the event ends, but you will have learned a lot and be very clear on your next steps.

Yup!

The brain science is clear: the person talking is the person learning.

But don't sweat the small stuff. You will be very clear what you need to present. You will understand why you need to present it.

Everyone in the Insight Cohort will be very supportive.

Trust us, once you see it in action, you will say: "Where has this kind of training been all of my life?"

For a deep dive into the whys and wherefores of our teaching method read through this foundational post.

You ask a dangerous question because we love, love, love talking about cognitive neuroscience and cognitive psychology applied to learning.

But since an FAQ cannot possibly do justice to the subject we will give you our first homework assignment.

(Your marketing department will be scandalized that we sent you off our platform without getting a lead but we're pretty sure you'll be back)

Here's the homework assignment: Listen to this video featuring John Medina talking to Google.

And for you multitaskers out there here's the dirty little secret. The brain science is clear: YOU CAN'T.

While it is true this introduction to GoHighlevel is a very basic course, this should not be mistaken for a remedial computer course.

It's not.

Part of our terms and conditions are, that those who participate in the Insight Cohort can manage their own tech stack. Meaning, they have sufficient mastery over their computer, and the ability to log in and out of their own accounts, with the ability to demonstrate proficiency with video conferencing software: Zoom.

This course does not teach you how to log into your GHL account (or any account). Nor does it address getting signed up for GHL or (any SaaS offering).

If you are unsure if your computer skills are sufficient to participate. Take a Loom video of what you are struggling with and we will give you our assessment. ([email protected])

We cannot emphasize this last part enough. While participating in the Insight Cohort if becomes apparent that you need remedial help with basic computer skills we will ask you to step out of the class.

It will not be our intent to embarrass, but others with the requisite skills need our focus.

If you are asked to leave a cohort, we will reach out for next steps and or refunds.

The short answer is, you will have access to the self guided course work and participation within a Insight Cohort for 180 days. So if you have scheduling conflicts within that 6 month period we'll get you rescheduled.

However, remember since numbers are small, every participant is important, so make every effort to make attending a top priority. People are counting on you.

(That isn't a short answer is it?)

Anyway, in the interest of transparency, we are still working through the details of cohort scheduling, but we will make it work.

We offer a 72-hour cooling-off period for all presale purchases. This policy is specific to this presale and should be considered a specific use case and therefore an addition to our posted Terms of Service.

Here's how it works:

✅ Within 72 Hours of Purchase:

You may request a full refund for any reason

Simply email [email protected] with your Stripe receipt. SUBJECT - REFUND

Refunds processed within 3-5 business days

No questions asked

❌ After 72 Hours:

All presale purchases become final

No refunds will be issued for any reason

Your seat is secured at the $97 presale price

Why this policy?

This presale helps us validate market interest and fund course development. The 72-hour window gives you time to ensure this is the right fit, while protecting our ability to invest your payment into creating an exceptional course.

Course Delivery Guarantee:

If we fail to make the structured self paced excercise library available to our founders within 90 Days of your purchase date. you will automatically receive a full refund. We're committed to delivering on our promise.

Questions about refunds? Email us at [email protected] within 48 hours of purchase.

The short answer is no, even though technically everyone who has an account on Go High Level has an affiliate link. The longer answer requires more space than an FAQ. That article hasn't been written yet, but you can keep up to date on our latest musings HERE.